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WEB & E-COMMERCEATHR EXPLORATION / CONCEPT

A new perspective on commerce.

A PRODUCT DIRECTION.
A POSSIBILITY TO EXPLORE.

An exploration of a more thoughtful storefront: clear product discovery, expressive design, and a path from curiosity to action.

ORIGINAL PRODUCT EXPLORATION / NO CLIENT AFFILIATION
✳FROM A QUESTION TO A DIRECTION

How can an online storefront feel distinctive while keeping shopping simple?

THE PURPOSE

A storefront is more than a collection of products. It connects what a business offers with what people are trying to find.

THE DIRECTION

Give products room to breathe. Pair a visual identity with clear categories, useful information, and familiar interactions.

RELEVANT CAPABILITIES
  • Product discovery & category navigation
  • Responsive storefront experiences
  • Cart interactions & system integrations
✳A LITTLE LESS SCROLLING. A LITTLE MORE EXPLORING.INTERACTIVE CONCEPT

Try the
possibility.

A small interface exploration.
Built to make the idea tangible.

FORMOBJECTS FOR EVERYDAY.

Good things.
Considered.

DEMO BAG 0

Arc lamp

Loop vessel

Form chair

Try a category or add an object. This is an interface demonstration, with no checkout.

✳

This is an original design and interaction concept created for the ATHR website. It is not a completed client project or a production application. The final scope, integration, and delivery of a real product would be agreed around your requirements.

DISCUSS A SIMILAR IDEA↗
GOT AN IDEA, A CHALLENGE, OR A WHAT IF?

Your next idea.
Let’s give it direction.

LET’S TALK ABOUT IT↗
NEXT EXPLORATIONEveryday, connected.Explore the next concept.